News
UML Is One of Bulgaria's Strongest Business Brands
03 April 2008
Unimasters Logistics is among the strongest business brands in Bulgaria. It is one of the 52 leading companies, operating in different sectors, selected to participate in the official Business Superbrands publication for Bulgaria. The Superbrand award strengthens Unimasters’ brand position, adds prestige and distinguishes the company from its competitors.
500 Bulgarian and international brands were selected as Bulgaria's Business Superbrands. The Superbrands selection process is universal across all territories taking part in the programme. It is divided in two stages; firstly the independent and voluntary Superbrands council make their selection, which is followed by a wider online poll amongst business professionals.
The Superbrands organisation is the independent arbiter on branding. It identifies and promotes exceptional brands by recognising, rewarding, and reinforcing leading brands from all over the world. The organisation runs the Superbrands award schemes and promotional programmes in over 70 countries including Bulgaria and all the key global markets.